📰 News & UpdatesHow to use Claude to run a stronger CRO audit
Search Engine Land · 10 Sept, 08:30 pm✅ emailed
Claude can sort CRO data, surface patterns, and organize findings, but human judgment is still needed to validate conversion problems.
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886📰 News & UpdatesWhen SEO best practices become SEO dogmaSearch Engine Land · 10 Sept, 07:30 pm✅ emailed
SEO best practices often start with good reasoning. So why do we still treat old recommendations like gospel after the context has changed?
📰 News & UpdatesYouTube Gives You Feedback On Shorts Before Publishing via @sejournal, @MattGSouthern
Search Engine Journal — News · 10 Sept, 07:25 pm✅ emailed
YouTube is expanding Get Feedback, a tool that reviews a Shorts before publishing, to U.S. users The post YouTube Gives You Feedback On Shorts Before Publishing appeared first on Search Engine Journal.
📰 News & UpdatesOpenAI reportedly blocks rival AI tools from advertising in ChatGPTSearch Engine Land · 10 Sept, 06:52 pm✅ emailed
OpenAI is reportedly blocking ads for competing image and audio AI tools from running inside ChatGPT.
📰 News & UpdatesGoogle Launches Meridian GeoX Globally via @sejournal, @brookeosmundsonSearch Engine Journal — News · 10 Sept, 06:32 pm✅ emailed
Google launches Meridian GeoX globally, giving marketers new ways to run geo experiments and bring incrementality results into marketing mix modeling. The post Google Launches Meridian GeoX Globally appeared first on Search Engine Journal.
📰 News & UpdatesGoogle Expands Data Manager And Adds Uplift Measurement via @sejournal, @brookeosmundsonSearch Engine Journal — News · 10 Sept, 06:30 pm✅ emailed
Google expands Data Manager across GA and DV360 and introduces a Data Strength Uplift Metric to measure the impact of first-party data. The post Google Expands Data Manager And Adds Uplift Measurement appeared first on Search Engine Journal.
📰 News & UpdatesHow to use multiple MMMs to make better paid media decisionsSearch Engine Land · 10 Sept, 06:30 pm
Compare MMM outputs to expose hidden assumptions, surface uncertainty, and identify which budget decisions need further testing.
📰 News & UpdatesGoogle expands Data Manager and Meridian measurement toolsSearch Engine Land · 10 Sept, 06:30 pm
Google is rolling out new data tools to help marketers better understand what drives growth and where to invest.
📰 News & UpdatesThe dehumanization of SEO: Displaced by code, ignored by communicationSearch Engine Land · 10 Sept, 05:30 pm
When SEO gets reduced to keywords, audits, and content production, software will always look cheaper. That’s where the real risk begins.
📰 News & UpdatesGoogle DeepMind Develops New AI Search Ranking Model via @sejournal, @martinibusterSearch Engine Journal — News · 10 Sept, 04:54 pm✅ emailed
Google DeepMind researchers test Autoregressive Ranking (ARR), a unified model that can replace current retrieval and ranking methods. The post Google DeepMind Develops New AI Search Ranking Model appeared first on Search Engine Journal.
📰 News & UpdatesYour marketing agent is working. Can you see what informs its recommendations? by Rokt mParticleSearch Engine Land · 10 Sept, 04:30 pm
Agentic marketing works best when marketers can inspect the data and evidence driving an agent's recommendations.
📰 News & UpdatesLe Monde Says AI Overviews Haven’t Hurt Its Audience So Far via @sejournal, @MattGSouthernSearch Engine Journal — News · 10 Sept, 12:30 pm
Le Monde says its audience hasn't dropped since AI Overviews launched in France, while app traffic and subscriber growth complicate the broader traffic story. The post Le Monde Says AI Overviews Haven’t Hurt Its Audience So Far appeared first on Search Engine Journal.