New research finds ChatGPT is already serving ads at scale, while highlighting challenges around targeting relevance.

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New research finds ChatGPT is already serving ads at scale, while highlighting challenges around targeting relevance.

Google says it is investigating reports of an issue affecting Merchant Center, but has not yet shared details on the cause or expected resolution.

ChatGPT users can now reserve a table or join a Yelp waitlist without leaving the conversation, streamlining discovery to booking.

The hardest part of an SEO test is knowing what caused the result. Choose comparisons and metrics that make your findings easier to defend.

Google is bringing automated dashboards and conversational reporting to Google Ads and Analytics for faster analysis.

Google announced that its Ask Advisor AI agent will compare campaign performance in Google Analytics against anonymized averages from similar businesses. The post Google Announces Campaign Benchmarking In Google Analytics appeared first on Search Engine Journal.
High-DR links, paid mentions, and link exchanges can look authoritative without giving AI systems enough credibility to recommend your brand.

Clarity now splits AI citation queries into branded and non-branded. The two mean different things, and only one counts as discovery. The post Microsoft Clarity Now Separates Branded And Non-Branded AI Citations appeared first on Search Engine Journal.
ChatGPT Ads work differently from other ad platforms. Hereβs what early campaigns reveal about CPCs, targeting, measurement, and performance.

AI, Google, Reddit, YouTube, and brand sites help resolve different kinds of uncertainty. Here's what that means for your search strategy.

ChatGPT ads now allows for conversion-optimized product feed campaigns, expanded measurement integrations and carousel ads

Google is introducing new qualification criteria based on trust signals, verification and account history.
