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Bing is currently testing See more and Visit site buttons for sponsored search results. This trial aims to enhance user interaction with advertisements, allowing for more straightforward navigation to retailer websites. Also notice that the Sponsored label differs between the two versions. It appears bold in one ad and
A new campaign data import validation report has been introduced in Google Analytics 4 to assist advertisers in verifying and improving the quality of their campaign data imports. This report aids in assessing non-Google campaign data and imported campaign data, such as Microsoft Advertising, enabling users to identify
Google’s AI Mode ads are now displaying non-clickable sitelinks. This change impacts how sitelinks function within the ads, which may affect visibility and interaction for users. This update was flagged by Sachin Patel. The post Non-Clickable Sitelinks in AI Mode appeared on PPC News Feed.
Google will be migrating Travel campaigns to the new Search campaigns for Travel in Google Ads. It is scheduled to begin in Q3 2026. Google announced this change across multiple help documents, indicating that new Search campaigns for Travel will be automatically created, replicating the closest equivalent settings fro
Google Ads is currently offering advertisers a chance to receive up to $1,500 in ad credit when they create their first Demand Gen campaign, subsidizing advertising efforts. This promotional offer includes entering a promo code and setting up the campaign to qualify for the credit. This update was reported by Thomas Ec
Bia Camargo has raised concerns over direct communications from Google Ads to clients. One of her clients received an email stating, "Our diagnostic system identified an efficiency drop..." and that adjustments could be made in a five-minute technical review without increasing spending. This unilateral outreach suggest
In August 2026, Google will update the Political Content policy for New Zealand to include details about supported language requirements for Google Ads and DV360. Election ads and ads from official government bodies will now be allowed in supported languages, provided they contain Māori words or phrases that are contex
Google is highlighting selected phrases within ad copy as clickable links, potentially helping advertisers improve CTR.
Poor data, conversion tracking, and campaign settings can derail automated bidding. Learn what to check and when manual bidding can help.
Better business signals, guardrails, and feedback loops keep Google’s automation focused on the outcomes that drive business value.
Google is testing black sitelinks with a larger font size and a divider in Search ads on desktop. This follows earlier sitelink updates, including the same sitelink style on mobile spotted in January 2026, and a test of underlined blue sitelinks on desktop spotted in July 2025. Among the visible updates, the larger fon
Microsoft has updated its help page to clarify that View-through conversions are now tracked for Multimedia ads, in addition to Audience campaign ads and Search ads extended to audience targeting. This extension reflects a shift in Microsoft Advertising, enhancing metrics available to advertisers operating across multi
