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A significant update has arrived with the release of v3.0.0 of the Google Ads API Developer Assistant. This release introduces architectural modernization and improved reliability, transitioning to the Antigravity agent framework and a skills-based architecture. Key updates include enhancements like GAQL validation, a
Microsoft Advertising is adding Product Explorer, a new Merchant Center feature that provides a unified, searchable view of an advertiser's product catalog. The tool is designed to help merchants quickly identify which products are active, serving, and generating performance. Key capabilities include: Search and filter
Advertisers using Google Ads have reported unusual spikes in Search Lost IS (Budget) percentages. Multiple accounts, including those utilizing the Top of page bid strategy, observed increases reaching between 79% and 90%, while budgets and spend remained stable or even increased. This potential discrepancy may stem fro
Advertisers may notice a new test for image assets in Google Ads. This feature allows for multiple images to be displayed alongside sitelink assets, enhancing ad visibility. This update was discovered by Anthony Higman. The post Multiple Image Assets Alongside Sitelinks appeared on PPC News Feed.
Google Shopping ads are showing a new "Good Price" label on selected products. The label appears alongside product information such as price, ratings, and merchant details, potentially helping shoppersidentify competitively priced items at a glance. The exact criteria for receiving the "Good Price" label have not been
Google is extending the transition timeline for Dynamic Search Ads (DSA) to AI Max for Search campaigns while restoring campaign creation features. The automatic upgrade of DSA campaigns has been postponed from September 2026 to February 2027. Advertisers can start creating new DSAs from June 15, 2026. This change prov
Google Merchant Center is currently experiencing API issues that are causing a temporary delay in product submissions. A notice was posted in the Merchant Center portal and on Google's status page. According to the update, "Google is currently experiencing an API issue that is pausing updates to your Merchant Center. O
Google appears to be testing a card style sponsored carousel in the Images tab of Search. The sponsored cards also showcase Promotion assets and Store ratings, providing users with more information prior to clicking. This format was spotted by Hana Kobzová. The post Google Tests Sponsored Card Carousel in Image Tab app
On June 24, 2026, Google Ads will update its Gambling and Games Policy to allow online gambling advertisements in Vietnam. This only applies to entities authorized by Vietlott to promote online lotteries. Advertisers must apply for certification to comply with the policy. Read the official announcement: Update to Gambl
Google appears to be testing a light gray background for the Sponsored results label in Search, making paid listings more visually distinct from organic results. In the example, the Sponsored results heading sits inside a shaded container above the ads, while the ads themselves keep their standard appearance. This upda
Google is testing a new dotted underline format for sitelink assets in Search ads on mobile devices, as spotted by Khushal Bherwani. The updated styling gives sitelinks a distinct look and could help draw more attention to additional landing pages within paid search ads. Hana Kobzová spotted another variation of the sa
AI Mode eligibility isn't enough reason to expand automation. Learn where to focus before testing AI Max on brand traffic.