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Bing is currently testing a new ad design within its shopping search results. The test showcases a redesigned layout, using blue background, for sponsored ads, potentially altering the placement and presentation of ads in SERPs. This update was shared by Sachin Patel. The post Bing Tests New Ad Design in Shopping Searc
Google will update its Business name requirements policy in October 2026, allowing differences between a business name and destination domain in select cases. This policy change applies if the business name accurately represents the recognized brand of the advertiser, there is a verified direct relationship with the do
Google has updated the Destination not working article to provide additional examples for advertisers experiencing destination issues. This change enhances the guidance available without altering enforcement of the existing policy. Barry Schwartz noticed a new line instructs advertisers to configure at least one asset
Microsoft Advertising now includes a "consumer review" extension in Bing's sponsored results section. These are one-line snippets from sources like Trustpilot, visible under sponsored ads. This resembles Google's third-party endorsement ads. This update was spotted by Khushal Bherwani and Barry Schwartz. The post “Cons
Google is testing a new feature in sponsored search results, incorporating two distinct dotted menus. One appears by the URL and another by the ad headline. When clicked, these lines either direct the user to the landing page or display a 'Why this ad' pop-up offering additional information about the ad. This update wa
Microsoft Advertising has updated the Pricing policy for automotive dealer advertisements in the United States. The new guidelines are aimed at facilitating compliance and ensuring accurate representation of product pricing in ad content. Advertisers are required to conform to these updated standards to maintain transp
Google is testing a new layout for sponsored products in search results, making them appear like the organic product grid. This update was shared by Brodie Clark and Barry Schwartz. The post Google Tests New Product Grid Layout in Shopping Ads appeared on PPC News Feed.
Bing is currently testing a new "Minority-owned" label in its sponsored search results. This label aims to highlight minority-owned businesses, adding a unique identifier to their listings. This test appears in search results to raise awareness of these businesses and is part of Bing's broader initiative to support und
Microsoft Advertising has updated its Gambling and Games policy concerning gambling ads in Croatia. This change affects how advertisers can promote gambling and gaming activities within the country, ensuring compliance with the updated guidelines. Read the official announcement spotted by Hana Kobzová here: Gambling an
Bing is testing a new feature in its sponsored results by adding a slight blurred horizontal line. This change aims to subtly differentiate ads from organic results on the search page. Here's another example with an ad showing in search results promoting an app. It indicates Bing's ongoing efforts to refine the user in
Google Ads has added new abilities to Promotion Mode. This feature leverages Smart Bidding Exploration to help advertisers enhance their reach during promotional periods. Advertisers can now set specific start and end dates for promotions, adjust the Target ROAS tolerance, and assign an optional extra daily budget to c
Bing is testing a new variation of expandable sitelinks within its search results. This version reveals descriptions under the sitelinks when users hover over them. The test appears to enhance user interaction by providing more contextual information for each sitenk. This update was shared by Sachin Patel and also repo
