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💰 PPC & Paid Media“Consumer Review” Extensions Spotted in Bing Ads

Microsoft Advertising now includes a "consumer review" extension in Bing's sponsored results section. These are one-line snippets from sources like Trustpilot, visible under sponsored ads. This resembles Google's third-party endorsement ads. This update was spotted by Khushal Bherwani and Barry Schwartz. The post “Cons

PPC News FeedPPC News Feed · 3 Oct, 12:30 pm✅ emailed
💰 PPC & Paid MediaGoogle Tests Two Dotted Menus in Search Ads

Google is testing a new feature in sponsored search results, incorporating two distinct dotted menus. One appears by the URL and another by the ad headline. When clicked, these lines either direct the user to the landing page or display a 'Why this ad' pop-up offering additional information about the ad. This update wa

PPC News FeedPPC News Feed · 3 Oct, 10:40 am✅ emailed
💰 PPC & Paid MediaUpdated Pricing Policies for US Automotive Ads

Microsoft Advertising has updated the Pricing policy for automotive dealer advertisements in the United States. The new guidelines are aimed at facilitating compliance and ensuring accurate representation of product pricing in ad content. Advertisers are required to conform to these updated standards to maintain transp

PPC News FeedPPC News Feed · 2 Oct, 05:30 pm✅ emailed
💰 PPC & Paid MediaBing Tests “Minority-owned” Label in Search Ads

Bing is currently testing a new "Minority-owned" label in its sponsored search results. This label aims to highlight minority-owned businesses, adding a unique identifier to their listings. This test appears in search results to raise awareness of these businesses and is part of Bing's broader initiative to support und

PPC News FeedPPC News Feed · 2 Oct, 10:30 am✅ emailed