📰 News & UpdatesHow to approach build-versus-buy decisions for SEO
Search Engine Land · 23 Jun, 07:30 pm
Before requesting a new tool, understand the tradeoffs between custom solutions, SaaS platforms, and hybrid approaches that combine both.
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1584🔍 SEO & ContentChatGPT Is Secretly Googling Things: This Tool Shows You Exactly What
Search Engine Journal — SEO · 23 Jun, 07:00 pm✅ emailed
Optimizing for AI search means optimizing for queries your customers never typed. QueryFan surfaces exactly what ChatGPT and Gemini searched when answering their questions. The post ChatGPT Is Secretly Googling Things: This Tool Shows You Exactly What appeared first on Search Engine Journal.
📰 News & UpdatesGoogle Search Console AI performance reports rolling out to more usersSearch Engine Land · 23 Jun, 06:57 pm
John Mueller from Google added, "We're just rolling these out incrementally to sites, and reviewing the feedback along the way."
📰 News & UpdatesWhy some channels reward breadth and others require commitmentSearch Engine Land · 23 Jun, 06:30 pm
Small-budget tests can mislead you. Learn how response curves affect channel evaluation, budget allocation, and growth decisions.
📰 News & UpdatesAmazon launches Alexa+ Agentic AdsSearch Engine Land · 23 Jun, 05:32 pm
Amazon's new Alexa+ Agentic Ads let consumers complete purchases directly within a conversation.
💰 PPC & Paid MediaGoogle expands financial services ad verification across 24 European marketsSearch Engine Land — PPC · 23 Jun, 05:05 pm✅ emailed
Google requires financial advertisers to complete new compliance checks or risk losing the ability to run some EU ads.
🔍 SEO & ContentHow To Define & Report SEO KPIs That Actually Move The C-Suite via @sejournal, @AdamHeitzmanSearch Engine Journal — SEO · 23 Jun, 04:30 pm✅ emailed
Stop reporting rankings and traffic. Start showing pipeline, CAC, and ROI that executives actually care about. The post How To Define & Report SEO KPIs That Actually Move The C-Suite appeared first on Search Engine Journal.
📰 News & UpdatesAI-Recommended Brands Saw 2.5x More Site Visits: Similarweb via @sejournal, @MattGSouthernSearch Engine Journal — News · 23 Jun, 03:41 pm✅ emailed
A Similarweb report links AI recommendations to more site visits and deeper engagement, with most downstream traffic arriving via branded search. The post AI-Recommended Brands Saw 2.5x More Site Visits: Similarweb appeared first on Search Engine Journal.
📰 News & UpdatesGoogle Cautions Against Markdown Versions Of Websites For AI SEO via @sejournal, @martinibusterSearch Engine Journal — News · 23 Jun, 03:34 pm✅ emailed
Google's John Mueller and Martin Splitt cautioned against parallelizing content with markdown for AI SEO. The post Google Cautions Against Markdown Versions Of Websites For AI SEO appeared first on Search Engine Journal.
💰 PPC & Paid MediaGmail Ads Move to the Bottom of Promotions and Social Tabs
PPC News Feed · 23 Jun, 12:46 pm✅ emailed
Gmail Ads are now visible at the bottom of the Promotions and Social tabs within the Gmail interface on desktop. This update showcases promotional content integrated directly into these sections, enhancing ad visibility for advertisers. Previously, Gmail ads were mixed in with inbox messages or shown on the top. This u
📰 News & UpdatesGoogle Loses Two Top AI Researchers To OpenAI & Anthropic via @sejournal, @MattGSouthernSearch Engine Journal — News · 23 Jun, 05:22 am✅ emailed
Two senior Google AI researchers, Gemini co-lead Noam Shazeer and AlphaFold's John Jumper, are leaving for OpenAI and Anthropic within the same week. The post Google Loses Two Top AI Researchers To OpenAI & Anthropic appeared first on Search Engine Journal.
📰 News & UpdatesGoogle And Shopify Back Cloudflare’s AI Bot Gatekeeping Initiative via @sejournal, @martinibusterSearch Engine Journal — News · 23 Jun, 04:44 am✅ emailed
Google, Shopify, and browser makers are backing new PACT protocol "on Cloudflare's network" for gatekeeping AI agents. The post Google And Shopify Back Cloudflare’s AI Bot Gatekeeping Initiative appeared first on Search Engine Journal.