Marketing Digest

Learn how to identify leaks between the ad click and signed retainer, and make smarter budget decisions based on case outcomes.

Search Engine Land · 15 Jun, 05:30 pm

Google is adding new ways for advertisers to scale campaigns while maintaining tighter control over efficiency targets.

Search Engine Land · 15 Jun, 05:30 pm

Google's John Mueller said localized URL folders for a site's primary market offer little practical SEO advantage. The post Google’s Unexpected Take On Site Folder Structure And SEO appeared first on Search Engine Journal.

Search Engine Journal — News · 15 Jun, 04:14 pm✅ emailed

Google Open Knowledge Format turns organizational knowledge into a shared format for AI agents, tools, and teams. The post Google Cloud Announces The Open Knowledge Format appeared first on Search Engine Journal.

Search Engine Journal — News · 15 Jun, 03:37 pm

A new Summary tab has been introduced in the Access and Security section of Google Ads accounts. This feature consolidates essential security information, including Passkeys implementation, user reviews, and connected domains in one location. The Summary tab also displays the status of security tasks, highlighting area

PPC News Feed · 15 Jun, 12:41 pm✅ emailed

On June 29, 2026, Google will update its Gambling and Games policy for France to align with the current regulatory environment for online gambling content. This change will include adding operators of the statutory lottery monopoly to the list of entities eligible for certification. Read the official announcement here.

PPC News Feed · 15 Jun, 01:28 am✅ emailed

Your pricing page was built for humans. An agent buying infrastructure needs a structured catalog, a programmatic signup endpoint, and a delegated billing surface. The post Stripe Projects Opens Cloud Infrastructure Buying To AI Agents appeared first on Search Engine Journal.

Search Engine Journal — SEO · 14 Jun, 05:30 pm✅ emailed

Bing is testing a subtle update to its Search ads interface. When users hover over the search box, the site name of a sponsored result is highlighted in bold. Hovering over the ad title or display URL also bolds those individual elements, while the rest of the ad remains unchanged. This update was spotted by Khushal Bh

PPC News Feed · 14 Jun, 01:46 pm✅ emailed

Google has introduced co viewing measurement for advertisers evaluating YouTube reach on Connected TV, helping capture audiences who watch content together. The update changes how CTV video ad viewers are counted, with Google confirming that co views now include all Connected TV users to better align with traditional T

PPC News Feed · 14 Jun, 12:28 am✅ emailed

A significant update has arrived with the release of v3.0.0 of the Google Ads API Developer Assistant. This release introduces architectural modernization and improved reliability, transitioning to the Antigravity agent framework and a skills-based architecture. Key updates include enhancements like GAQL validation, a

PPC News Feed · 13 Jun, 07:47 pm✅ emailed

Apple's WWDC announcements turn the Google partnership into a shipping product, with open questions for search. The post What Apple’s Gemini-Powered Siri Means For Search Visibility appeared first on Search Engine Journal.

Search Engine Journal — SEO · 13 Jun, 05:30 pm✅ emailed

Microsoft Advertising is adding Product Explorer, a new Merchant Center feature that provides a unified, searchable view of an advertiser's product catalog. The tool is designed to help merchants quickly identify which products are active, serving, and generating performance. Key capabilities include: Search and filter

PPC News Feed · 13 Jun, 01:45 pm✅ emailed