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πŸ’° PPC & Paid MediaLocation Asset Requirements Updated for Clarity

Google has updated the Location asset requirements in June and September 2026 to improve terminology and enhance readability. The changes aim to provide advertisers with clearer information about managing location assets without altering policy enforcement. This update also includes new troubleshooting steps tailored f

PPC News FeedPPC News Feed Β· 11 Sept, 07:30 pmβœ… emailed
πŸ’° PPC & Paid MediaBing Tests Bolded HTTPS URLs in Snippets

Microsoft is experimenting with bolding the HTTPS portion of URLs in Bing search results. The subtle enhancement to link display prioritizes secure connections and was observed by Sachin Patel who shared it on X. The post Bing Tests Bolded HTTPS URLs in Snippets appeared on PPC News Feed.

PPC News FeedPPC News Feed Β· 11 Sept, 05:30 pmβœ… emailed
πŸ” SEO & ContentNew AI Search & SEO KPIs: 4 Signals That Guide Real Decisions [Watch Now] via @sejournal, @lorenbaker

Stas Levitan of LightSite AI explains four first-party signals marketers can use to connect AI bot attention with human traffic and better SEO decisions. The post New AI Search & SEO KPIs: 4 Signals That Guide Real Decisions [Watch Now] appeared first on Search Engine Journal.

Search Engine Journal β€” SEOSearch Engine Journal β€” SEO Β· 11 Sept, 01:15 pmβœ… emailed
πŸ’° PPC & Paid MediaGoogle Ads Expands Promotion Mode to Daily Budgets

Google is rolling out Promotion Mode in Google Ads, first announced in September 2025 for total budgets and now expanded to daily budgets. Still in beta, the feature is available for Search and Performance Max campaigns and is designed for temporary events such as flash sales. Advertisers can schedule ROAS tolerance ch

PPC News FeedPPC News Feed Β· 11 Sept, 12:30 pmβœ… emailed
πŸ’° PPC & Paid MediaGoogle Ads Tests Product Value Optimization

Google Ads is testing a new feature called Product Value Optimization in beta. This allows advertisers to adjust the value of specific products, feeding those values directly into automated bidding strategies. Advertisers can create product-level value adjustments and use product attributes to define which products are

PPC News FeedPPC News Feed Β· 11 Sept, 08:30 amβœ… emailed