See how query data can reveal content gaps, guide creator partnerships, compare formats, and shape what you create next.

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See how query data can reveal content gaps, guide creator partnerships, compare formats, and shape what you create next.

Our analysis of 100,000 French searches found that AI Overviews appear on 1 in 2 queries, with YouTube and Facebook among the top cited sources.
ChatGPT's search behavior is starting to look like E-E-A-T. Here's the data behind that theory, and what to do about it. The post What We Can Learn From Evolving ChatGPT Fan-Out Queries appeared first on Search Engine Journal.
Search is only one part of discovery. Learn how distribution and brand visibility can create stronger signals across search and AI platforms.

The verification burden is moving from customers to AI. See what that means for location data, local context, and recommendations.

Google is testing blue hyperlinks in the ad descriptions within the sponsored results. The appearance of these links suggests that more keyword-rich links may be incorporated in the Google Search sponsored results descriptions in the future. This update was uncovered by Sachin Patel and Barry Schwartz. The post Blue Hy

Google has removed its July 14 announcement that Shopping ads and free listings were being prepared for expansion to 14 additional markets. The same countries, including Bulgaria, Croatia, Cyprus, Estonia, Latvia, Lithuania, Luxembourg, Malta and Serbia, have also disappeared from the supported countries table. Google

Google Ads has documented branded searches as a new conversion type that records search queries made for a brand on Google and YouTube after viewing associated ads. This feature is available for YouTube and Demand Gen campaigns, classified under the Consideration goal. Unlike previous methods, such as Search Lift exper

Microsoft Advertising has published a new documentation for the Conversions API (CAPI). This server-side solution, currently in beta, allows advertisers to send conversion and customer interaction data directly from their systems to Microsoft Advertising, supporting various measurement scenarios with a single connectio

Google is expanding PMax video optimization with generative AI that automatically creates missing aspect ratios from existing ads.

ChatGPT draws a higher share of Google clicks than any other top destination, highlighting overlap between search and AI discovery.

YouTube is changing how it counts views on long-form videos and live streams. The post YouTube Changes How It Counts Views On Long-Form & Live appeared first on Search Engine Journal.