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Starting October 1, 2026, Google's Gambling and Games policy for Slovenia will be updated. The new policy allows licensed operators to advertise sports betting, online casino games, and online gambling, provided they have a valid concession from the Government of Slovenia and registration with the Ministry of Finance.
Block flattening can make weak AI Overview visibility look like a top ranking, so measure visits and conversions to assess search performance. The post Search Console Uses Block Flattening For AIOs, Forget Position & Focus On Outcomes appeared first on Search Engine Journal.
Microsoft Advertising's recent API update introduces several enhancements, particularly for tool builders and script users. Among the changes, a new Search Term Landing Page Report has been added, providing deeper insights into ad performance. Additionally, the update allows for campaign-level device exclusions in Perf
Google announced a new query fan-out framework that is described as ready for production-scale search. The post Google Announces New Query Fan-Out Framework: R4T-Diffusion appeared first on Search Engine Journal.
A report finds Google Search and Discover declines got steeper for publishers, while direct, internal, and dark social grew. The post Google Search Decline Steepened To 40% YoY For Publishers appeared first on Search Engine Journal.
Microsoft Advertising has expanded Optimization experiments to include Shopping, Audience, and Performance Max campaigns, previously limited to Search campaigns only. This update simplifies the process for advertisers to test and evaluate campaign adjustments. Advertisers can now plan experiments lasting 4 to 8 weeks,
Google Ads Customer Match has introduced two new keys for matching customer data: IP Address and Timestamp. Advertisers can now use the IP address captured during user interaction along with a timestamp to improve customer match rates. This data must be uploaded unhashed. Importantly, IP and timestamp matching is not a
YouTube is adding shopping features to Ask YouTube, which may organize product review videos into a comparison table and answer questions on watch pages. The post YouTube Adds Shopping Features To Ask YouTube AI Search appeared first on Search Engine Journal.
OpenAI and Go Fish Digital unpack ChatGPT ads, earned AI visibility, practical GEO measurement, and what marketers can test next. The post ChatGPT Ads And GEO: Where Paid And Earned AI Visibility Fit Together appeared first on Search Engine Journal.
Newly created Demand Gen campaigns in Google Ads will now have view-through conversion (VTC) optimization enabled by default. Previously, VTC optimization was disabled by default and limited to YouTube and Discover Feed. Now, it supports Display inventory as well. This update means advertisers launching new Demand Gen
AI agents find the cheapest route to any target you set. Research from MIT and Stanford shows why SEO teams need metrics agents can't fake. The post AI Agents Will Game Your SEO Metrics, MIT & Stanford Research Points To The Risk appeared first on Search Engine Journal.
Earlier this month, Google Ads has introduced a new feature called Automated Promotions within account-level automated assets. Now, users are spotting this feature live in their Google Ads accounts. This capability streamlines the process of displaying relevant offers across campaigns, which could particularly benefit
