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💰 PPC & Paid MediaUpdate to Alcohol Advertising Policy

Google will implement an updated Alcohol policy on September 30, 2026, introducing a more unified global advertising framework. This update revises country-specific guidelines, expands allowed advertising locations, and clarifies specific advertiser requirements. The revised policy language is now available for review,

PPC News FeedPPC News Feed · 31 Aug, 06:30 pm✅ emailed
💰 PPC & Paid MediaPerformance Max Adds Channel Prioritization Controls

A new feature for Performance Max campaigns enables advertisers to adjust channel priorities based on their business importance. This Alpha allows advertisers to control how conversions are prioritized across channels, including Search, YouTube, Gmail, and more. Priority sliders can be set from Low to High, influencing

PPC News FeedPPC News Feed · 31 Aug, 08:30 am✅ emailed